ITV2 usually airs Supernatural, and later in the year (now-ish) the parent channel, ITV, airs reruns at 11 on a Friday, HOWEVER ITV has just cancelled the reruns half way through the season. I'm irritated about it, because the advertisement for the show is almost non-existent, and yet they're surprised that it does badly? ON A FRIDAY NIGHT? WHEN PEOPLE ARE GOING OUT?
I'm in the process of emailing them, and this is what I have so far:
I'm emailing about the cancellation of the Supernatural reruns on ITV. As a huge fan of the show, I just wanted to say that I don't think you understand how good the show is, or how well it'd be doing in the ratings if you'd just advertised it properly from the start.
A few days ago I opened a magazine and saw FOUR full page ads for "Diary's Of..." which is ridiculous, because a lot of people intended to watch that anyway and it didn't need to be advertised so heavily. It's like you over-advertise shows that are doing well and then leave the rest to just die off. Each time the reruns are cut short, we lose viewers for the new season. Each time the season loses viewers, we lessen the chance of being picked up again. It's such a good show, I just don't understand the way it's treated, both here in the UK and in America.
I'm starting to think that the curse of this show is the networks behind it.
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